Montblanc and the global non-profit organization (RED) celebrated the release of the special edition (MONTBLANC M)RED writing instrument, in support of (RED)’s fight against HIV/AIDS. From conceptualization to event execution, we managed every aspect of the creative process. Guests honored the collaboration between Montblanc and (RED) with a live art installation by the talented artist David Paul Kay. DJ Brendan Fallis provided live entertainment while guests had the opportunity to admire Montblanc’s exclusive collection.
Client: Montblanc North America
Experiential Marketing: Rise & Set Agency
Design: Aoi Fujikawa